Dec 31, 2018
Carl Goldberg Inventor of The Ruff Rider Canine Vehicle Safety Harness on Women Entrepreneurs Radio
The Ruff Rider Canine Vehicle Safety Harness was first envisioned by Carl Goldberg in Boulder Co. While traveling down a windy mountain road at five mph, a car driving up the mountain, was traveling on the wrong side of the road. When Carl slammed on his brakes to avoid a collision, his 125-pound chocolate lab was ejected from the back seat and thrown through the windshield landing on the hood of the car. After this frightening incident, a new windshield, and a trip to the veterinarian, Goldberg realized the threat that an unrestrained dog presents in a moving vehicle, and he decided to do something about it. Not only was his dog's life in danger, but the thought that his daughter, or another passenger, could have been severely injured by the dog was too much to bear.
He went to his local pet and outdoor stores to see what was available but found only inferior products that were too flimsy and did not fit properly. With an inspiration to make vehicles a safer place for dogs and the people riding with them, Goldberg consulted veterinary orthopedic surgeon Dr. Joseph “Doc Joe” Evans at the Nederland Co. Veterinary Hospital. The result; Ruff Rider Roadie is orthopedically sound and ergonomically correct. The design received an 18 claim Broad Based Patent in 1996. Later Goldberg was awarded 2 Additional Patents. Ruff Rider Roadie is hands-down, the strongest, safest canine vehicle/climbing harness in the world.
The product can be found at Petland stores across the country