Nov 30, 2022
Rewind episode: Known to many as, "Ms. Cindy," Cindy Tawiah is the creator and owner of the Diva By Cindy hair care system and its philanthropic efforts, The Diva Project.
Inspired by a chemistry teacher, at the age of sixteen, Cindy began experimenting with making beauty products. Her love of chemistry never left her, and in 2007, Cindy created the Diva By Cindy hair care product line.
Prior to creating the Diva By Cindy hair care system, Cindy worked as a registered nurse for 13 years. Her bedside manner transcended the traditional medical field and became the impetus for her entrepreneurial efforts. Cindy is passionate about women and serving their whole being, and it shows through her outreach.
Cindy created Diva By Cindy products to enrich and inspire women by giving them a superb product that transforms their lives by stopping the hair from shedding and breaking and stimulates healthy hair growth. Ultimately, Cindy seeks to heal, restore, and transform women.
One way she achieves this mission is through The Diva Project. Launched in 2004, The Diva Project offers women affected by domestic violence a day of beauty and healing. Sales from Cindy's hair care products support her outreach. Truly, Diva By Cindy is a product with heart!
Cindy lives by six guiding principles: Prayer, Passion, Perseverance, Persistence, Presence, and Positivity!
Since the episode originally aired Cindy has opened the first Black-owned Diva Day Spa and Healing Center located in Baltimore County. Diva by Cindy is the first ever multiethnic hair and skin care brand to specialize in natural products and services.
This brand has been featured all over the world in venues such
as the Baltimore Washington International (BWI) Airport, Black
Enterprise Magazine, the Drew Barrymore Show, and in Ghana,
Cindy Tawiah has also created vending machines with Diva by Cindy hair care and skin products that have helped to transform how these products are bought and sold in the marketplace. Now, Diva by Cindy has launched The Diva Day Spa and Healing Center, which is an innovative and unique day spa that specializes in traditional services such as sauna treatments, foot detox, and other spa services also offers wellness and healing services for individuals and couples.
Additionally, the Diva Day Spa and Healing Center offers business workshops and retreats for organizations and companies to help improve the health of their businesses.